Social Media Management, Content Creation, Influencer Outreach
The Public Platform was engaged by OSPREY LONDON to refresh the brand’s digital identity, particularly on social media. We achieved this through a comprehensive suite of services including Social Media Management, Content Creation and Influencer Outreach.
For Social Media Management, The Public Platform developed a new strategy focused on curated, editorial-quality content to showcase OSPREY LONDON’s collections and luxury leather goods, as well as lifestyle content to drive new followers. By taking over OSPREY LONDON’s social media channels and increasing engagements by 170.6%, The Public Platform achieved impressive impression rates and audience growth, which further elevated the brand’s online presence.
Through the Content Creation service, The Public Platform produced high quality professional content for OSPREY LONDON’s social media channels, working as an extension of the brand’s marketing team to ensure that the content promoted aligned with sales and marketing activities. The result was a perfect synergy that coordinated sales, marketing and digital communications, creating a seamless campaign that showcased OSPREY LONDON’s products in a beautiful and engaging way across all platforms.
Influencer Outreach was another successful service provided by The Public Platform for OSPREY LONDON. By working with highly-engaged influencers and micro-influencers that resonated with the brand’s target audiences, The Public Platform generated additional professional content for the brand’s social channels. This approach resulted in strong impressions for the brand, providing cost-effective exposure to a wider audience.
In summary, The Public Platform’s comprehensive suite of services for OSPREY LONDON – Social Media Management, Content Creation and Influencer Outreach – resulted in a complete digital identity refresh, elevating the brand’s online presence and showcasing its products to new and engaged audiences. The results speak for themselves – increased engagements, impressive impression rates and audience growth – a true testament to The Public Platform’s capabilities in delivering results for its clients.